How to find good guest posting sites (and avoid the bad ones)

Lists of “1,000+ guest posting sites” are everywhere. Most of the sites on them are either not interested, or only exist to sell links. Here’s how we find the good ones.

Ways to find guest posting sites

  • Search operators: your topic "write for us", "guest post by" your topic, intitle:"contribute" your topic.
  • Competitor backlinks: look at where competitors have guest posts; those sites accept them.
  • Author bios: find people who write in your niche and see where else they publish.
  • A marketplace: sites on Linkbuilding.com have already said yes to guest posts and list their price.

How to judge a guest posting site

Topical fit first, then organic traffic and its trend, then how much the site links out. We go through it step by step in how to check a website before you buy a guest post.

Red flags

  • A “write for us” page that lists prices for casino and CBD posts on a parenting blog
  • Every recent post is a guest post with a commercial link
  • Traffic that fell off a cliff in the past year
  • No author names, no about page, no way to reach a real person

Pitching

Keep it short: who you are, two or three specific topic ideas that fit their audience, and a link to something you’ve written. Editors get dozens of pitches a week; the ones that obviously read the site stand out.

Beau van 't Oever

Written by Beau van ‘t Oever

Beau works on link building campaigns at Seeders every day: finding sites, judging whether they’re worth a link, and getting the links placed.